It’s important to consistently market your community no matter what the occupancy level is. This is a seemingly simple concept, but it is still surprising that many elder care facilities’ lead generation activity falls the the wayside when occupancy rates are up. Here is an exhaustive list of referral sources which can supplement your current outbound marketing.
Doctors
Discharge planners
Home health agencies
Hospital volunteers
Nursing homes
Assisted living communities
Retirement communities
Case managers
Religious Community; Senior Bible study groups, Clergy, Ecumenical groups, Church social gatherings
Senior Networks, AARP, Area Agency on Aging Senior centers
All supports groups; Alzheimer’s disease, Multiple Sclerosis, Parkinson’s, SCI
Senior educational programs (i.e., Donovan Scholars, Elder Hostel, Life Enrichment)
Legal and Financial Community, Bankers, Trust officers, Financial planners, Estate planners/Attorneys
Business Professionals
Employers
Media officials
Auctioneers
Morticians/Funeral home directors
Library
Chamber of Commerce
Real estate appraisers/Brokers
Philanthropic Groups
Universities, Vocational schools, College alumni
Apply to become apart of our exclusive referral network HERE
